TIFF is the industry standard file type for professional photography. It stores images with complete lossless fidelity and supports layers. The disadvantage is image weight — a one TIFF file from a DSLR can easily be 50 to 100 megabytes.
If you need to upload or publish TIFF images, converting to JPG greatly decreases storage while maintaining excellent visual quality for general applications.
These files are too big for everyday sharing. Mail platforms enforce file size restrictions. Websites apply file size limits. Online stores perform poorly if photos are unnecessarily large.
Converting TIFF to JPG decreases image sizes by 80 to 95 percent depending on the file complexity and compression settings. This makes images instantly shareable and optimized for online use.
Photographers typically keep a TIFF or RAW archive for professional use, and export JPG files for proofing.
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